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enosh
March 13th, 2009, 03:47 AM
Do you think that building a website and then putting it on the web would get you customers and help in getting return on investment? If your answer is yes, think about it again... To make things clearer, you have a shop in a commercial area and want people to come and buy things. Well you need show your presence, tell people what business you do. You need to promote your business to keep it alive for future.

Similar thing happens, when you have an online store. You need to market your site so that among the millions of stores, it makes some space for itself. For this there are many companies offering with search optimization services. Some of the benefits of Search engine optimization are:

* You need to make directory and search engine submission. To help the visitors in finding the store, you need to put down your websites address in different directory and on popular search engines. Hence, there are chances of finding the store.

* A Search Engine Marketing knows the ways to locate your site among the top pages of websites on World Wide Web. For this they have Search engine optimization tools and tactics.

* Search engine optimization helps in bringing quality traffic to the website. By quality we here mean, genuine buyers.

* It is a cost effective way of advertising about your business. Various studies have shown that a well-optimized site helps in earning at least 5-6% more than the banner advertising.

* Easily and quickly one can change the marketing strategy, if leads are not generated within sometime. Don't worry money involved is safe. One doesn't need to invest money again; the search engine optimizer will take care of all marketing strategy and related things. He would employ various methods like organic search engine optimization, landing page optimization, social networking, from time to time, to improve the business activity.

Andrewwebb
March 16th, 2009, 04:54 PM
I totally agree with all the points you've raised. Creating a website and leaving unoptimized is like shoving a billboard in your basement. No matter how well-designed or artistic looking your site is, if it doesn't get crawled by Google's spiders, it's as good as a goner.

shennon
April 21st, 2009, 12:33 AM
I totally agree with all the points you've raised. Creating a website and leaving unoptimized is like shoving a billboard in your basement. No matter how well-designed or artistic looking your site is, if it doesn't get crawled by Google's spiders, it's as good as a goner.

yep... That's why we need to do SEO for improving the ranking of a website in search engine listings.

Chilolu
May 30th, 2009, 07:54 AM
SEO is cheaper than PPC. PPC is only for people that have money.

Galvin
June 10th, 2009, 04:45 AM
SEO would be of great help in increasing the rank of a website in the search engines, where by we can get some traffic.

francis_elkin
August 18th, 2009, 01:38 AM
SEO gives natural traffic. It is cost effective than some other techniques such as PPC, Ads, etc.

mateiu_lk
September 18th, 2009, 09:51 PM
Interesting article. I agree we need to know our target audience & market; but I do not agree that we need to submit our site to search engine and directory submissions. If you publish your site, Google will index it. The only directory I can see submitting your site to is DMOZ. I'd be vary wary of submitting to most of other directories and some appear to be nothing more than link farms.

I believe site owners should focus on writing quality link-worthy content that will naturally get backlinks from related sites, also being an active and contributing member on related sites, forums & blogs with a backlink to your site also helps.

In addition, writing for ezine articles is another way to provide quality links back to your site and set yourself up as an expert in your field.

GalvinBrown
March 2nd, 2010, 12:29 AM
Those are ally quite helpful.Here I am sharing few more advantages.So friends,I am here sharing few points which are pointing towards the common but effective benefits of SEO..I hope that they will help to the bignners of SEO.

Cost-effective Customer Acquisition
Global business coverage
Promotion that Doesn't Sleep
Focus on Unique Content
High ROI (Return on Investment)
Long term positioning