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Darlene
March 22nd, 2009, 07:26 PM
Subject: The ABC’s of booking a party successfully

A = Attitude.
Your positive attitude and enthusiasm makes all the difference.
What do you love about your products? What are you passionate about? Share this with your potential hostess.

Having a full calendar is the key to year round business. BE CONFIDENT about what your company’s hostess rewards program is. Know it like the back of your hand. Remember, you are offering a GREAT SERVICE to your hostess and her guests when you bring your wonderful products into her home. It is a fun, interactive shopping experience and you are knowledgeable and experienced with your products.

Be enthusiastic – don’t dwell on negatives.
Be professional by making time for your business. Treat it like a business and NOT a hobby.
Make being a hostess easy by offering excellent customer service.


B = Building Rapport.

1. “The getting-to-know-you phase of selling that is highly crucial” – Tom Hopkins.
2. It is ALL about them and NOT about you. Be OTHER CENTERED. Here are some good rapport building questions.
a. Do you work outside the home? What do you do?
b. Do you have children (grandchildren)? How old are they?
c. Have you ever seen our products before?
d. What kinds of things do you like to do?
e. Are you going on vacation this year? What plans do you have?
f. What do you enjoy doing in your free time?

Ask good questions that allow you to establish common ground. By listening carefully to the answers you are given and taking a sincere interest in the other person, your conversation will flow freely and naturally.

C = Connecting with PHONE POWER!

Smile! They can’t see you but a smile comes through loud and clear over the phone.
Set aside uninterrupted time to make your telephone calls.
Ask if they have a moment to talk and be true to your word – don’t keep them too long.
Give a reason why booking a party NOW is the best time – examples:
Sale
Special hostess promotion
Upcoming holiday
Time of year (winter doldrums, spring specials, summer fun, fall holiday shopping) – you decide!


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